Case Studies Library Section

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We summarize some of our projects in the case studies library. They quickly give an impression of who we work for, why we are engaged, and what we do.

Case Studies Library Section

LONG CASE STUDIES

Finding the Next Pathways to Growth

In 2024, Tellusant engaged with a company experiencing a slowdown after extended periods of growth. Concerned that its growth levers had reached their limit, the company aimed to adjust its strategy to achieve the next stage of growth.

Getting Started with PoluSim

In 2024, a leading fast-moving consumer goods company with global operations teamed up with Tellusant. This collaboration aimed to revolutionize its forecasting capabilities.

Leveraging TelluBase Data for Strategic Insights

This case study demonstrates how TelluBase data effectively provides detailed insights into market trends and consumer behavior.

As a result, it highlights the success of using TelluBase in understanding and predicting market dynamics.

SHORT CASES

Potential $5 Billion Acquisition: Is the Market Potential Large Enough?

Tellusant was retained as one of several advisors in an M&A due diligence project. Our task was to assess market attractiveness around the world.

The Global $100 Billion Opportunity

One of the world’s leading beverages companies asked Tellusant to evaluate the opportunities in a truly large category. Our recommendation was positive, but suggested a realistic sequencing of events to capture only parts of the opportunity.

Identifying and Capturing Unknown Opportunities in Mexico

We recently worked for a U.S. beverages company in Mexico to identify growth opportunities at the subnational level.

Forecasting Demand Across 50 Countries

Tellusant built a robust solution for strategic forecasting together with a U.S. FMCG company.

Contributing to Academic Research on Corruption in Africa

Wasington University researchers used TelluBase data to test hypotheses on what drives corruption. The university bought the data based on our academic discount schedule.

Global Inorganic Expansion Opportunities Based on Superior Market Understanding

One of Latin America’s largest companies retained us to explore acquisition opportunities in the region and beyond.

Improving Resource Allocation Through Rigorous Market Opportunities Assessment

A French multinational FMCG company collaborated with us to optimize its resource allocation within one business unit.

Quantifying Market Opportunities in China at a Granular Level

Tellusant worked with AllianceBernstein, the world’s largest independent investment management company, to quantify FMCG opportunities for each of China’s 343 secondary subdivisions.

Forthcoming in the Case Studies Library

Identifying Growth Opportunities in Meso America and the Andean Region

Going from a National to a Subnational Understanding of the U.S. Market

Quantitatively Exploring the Customer Landscape in Wine

Supporting a Market Research Company with TelluBase SADCC data

Changing analytics behaviors to conform with PoluSim approach