Tellusant, Inc. and NorthLight Analytic Partners Inc are proud to announce a global strategic partnership based on our leaders’ almost 20 years of collaboration.

This quantitative analysis uses TelluBase data to assess the risk of nations for 213 countries. By defining risk in accordance with Prof. Frank Knight’s principles¹, the approach provides a precise and rigorous understanding of risk.

The October 2022 World Economic Outlook by the International Monetary Fund is out. Headline: soft 2023 but no need to panic…

What are the uses for TelluBase? We highlight six examples in this Quick Read. They cover several industries and applications.

The Nigeria Local Government Area (LGA) household income dataset¹ is the latest addition to TelluBase, contained in an add-on module. Over the years, we have worked extensively in the country and know how valuable reliable consumer-level information is.

In 2024, a leading fast-moving consumer goods company with global operations partnered with Tellusant to revolutionize its predictive capabilities with our strategic forecasting solution PoluSim.

Our strategy platform TelluPlan builds on a robust strategic analysis framework we call EMIO (Environment—Market—Initiatives—Outcome).

Learn about our ideas and thoughts and view videos. Enjoy our art collection. The library resources page is the entry point to all sections.

Quantifying market opportunities requires clear definitions that are the same between and within countries. The Triple-A (Addressable – Available – Actual) market sizing method provides this.