The October 2022 World Economic Outlook by the International Monetary Fund is out. Headline: soft 2023 but no need to panic…

What are the uses for TelluBase? We highlight six examples in this Quick Read. They cover several industries and applications.

The Nigeria Local Government Area (LGA) household income dataset.¹ is the latest addition to TelluBase, contained in an add-on module. Over the years, we have worked extensively in the country and know how valuable reliable consumer-level information is.

In 2024, a leading fast-moving consumer goods company with global operations partnered with Tellusant to revolutionize its predictive capabilities with our strategic forecasting solution PoluSim.

Quantifying market opportunities requires clear definitions that are the same between and within countries. The Triple-A (Addressable – Available – Actual) market sizing method provides this.

This case study highlights the successful use of TelluBase data to provide detailed strategic insights into market trends and consumer behavior.

The TelluBase update has been released within its semi-annual cycle. TelluBase contains consumer classes, socioeconomic, economic, and demographic data for 218 countries, 2600 cities and 2500 subdivisions, 2000–2050.

Our new TelluBase 2025 geographic coverage map shows the now 2,571 cities and 2,522 primary subdivisions  (and 218 countries).

Tellusant now keeps a newsroom with our press releases. It is located on the EIN Presswire site.

This short document describes how sophisticated and careful our long-term predictive models are and allows readers to glean under the hood.

Do you know who, where, and when your consumers are buying your products? Globally? By city? In 2027?

The most important decisions in times of high inflation are pricing related. Here we describe methods for how companies should optimize pricing…

Tellusant generates an immense number of maps for our cloud-based solutions. Our maps library has some useful examples.

This video shows the global middle class growth from 2000 till 2040. It is based on our TelluBase database.

Tellusant often works with beverage companies participating in categories from milk to beer. How much water the human body needs is a fundamental metric to quantify when analyzing market opportunities. We  therefore developed the Tellusant Global Water Intake Calculator.

What makes Tellusant unique? Our competitive advantage comes from integrating several capabilities in the Tellusant product architecture. We are not a company building BI software. Nor do we sell data. We provide strategic solutions leveraging our product architecture.

PACE (Pricing Aligned with Consumer Economics) is part of our roll-out of web products happening over the next few weeks and months.

Flip through screenshots of our PACE App. They give an impression of the capabilities.

Do you know who, where, and when your consumers are buying your products? Globally? By city? In 2027?

If a company does not use dynamic income elasticities applied to expected income income growth when predicting the future, it has nothing..

[8092 views] In inflationary times, consumers are adjusting their price beliefs. Here is Tellusant’s holistic perspective on FMCG pricing mechanisms.

How fast have companies grown over the last year? The real (inflation-adjusted) growth rate is the only way to answer this…

Sizing and predicting global consumer goods markets is difficult. This academic article in Problems and Perspectives in Management by Tellusant’s chairman gives the theoretical underpinning for how income distribution data solve the problem. [10 pages]

Key personnel involved in strategy, from directors to executives Private equity firms supporting portfolio companies…

This 24 seconds video shows the affluence for 384 U.S. cities by octile in 2020. It starts with the poorest and ends with the richest. Watch it full screen. It is an extract from from our TelluBase database which covers 218 countries, 2600 cities, and 2500 subdivisions.