Resources

We run the Tellusant Innovation Center of Excellence with leading-edge insights and thinking about management strategy

Introducing the Tellusant Newsroom September 24, 2024

We now keep a newsroom with our press releases. It is located on the EIN Presswire site.

Tellusant Academic Papers Library September 24, 2024

Tellusant’s work is anchored in science. We therefore write academic papers on topics relevant to our managed services.

Tellusant Quick Reads Library September 23, 2024

This page gives descriptions and links to our extensive library of Tellusant Quick Reads—two-pagers on important management topics relating to our expertise.

Tellusant Videos Library September 15, 2024

We create videos about our products, from our travels, with our analyses, and more. Here is the Tellusant Video Library.

Creating Robust Long-Term Forecasts September 4, 2024

This short document describes how sophisticated and careful our long-term predictive models are and allows readers to glean under the hood.

Tellusant’s Strategy Development Framework August 24, 2024

Our strategic planning platform TelluPlan is based on a robust analytical framework called EMIO (Environment—Market—Initiatives—Outcome).

The Triple-A Method for Market Sizing August 16, 2024

Quantifying market opportunities requires clear definitions that are the same between and within countries. The Addressable – Available – Actual market sizing method provides this.

A Quick Tour of TelluBase June 3, 2024

Do you know who, where, and when your consumers are buying your products? Globally? By city? In 2027?

Tellusant’s Universal Profit Equation (TUPE) March 21, 2024

The most important decisions in times of high inflation are pricing related. Here we describe methods for how companies should optimize pricing…

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