Resources

We publish leading-edge insights and thoughts about management science, strategy development, strategic forecasting, urban and rural economics, and more.

Nigeria Income per Household at LGA level February 17, 2025

We are pleased to introduce our latest add-on to TelluBase: the Nigeria subnational dataset. Over the years, we have done extensive work in the country and know the lack of reliable consumer-level information.

Case Study: Getting Started with PoluSim February 14, 2025

In 2024, a leading fast-moving consumer goods company with global operations partnered with Tellusant to revolutionize its forecasting capabilities.

Toward an Integrated Strategy Development Framework—A New Synthesis Based on the Giants of the Past January 24, 2025

Our strategic planning platform TelluPlan is based on a robust analytical framework called EMIO (Environment—Market—Initiatives—Outcome). It is a synthesis of the thinking of the giants of the past and thus rooted in solid micro-economic theory.

Updated TelluBase Geographic Coverage Map December 31, 2024

Our new map shows the now 2,571 cities and 2,522 primary subdivisions in TelluBase (and 218 countries).

Case Study: Finding the Next Pathways to Growth December 16, 2024

In 2024, Tellusant engaged with a company that began to see a slowdown in its extended periods of growth. The company worried its growth levers had reached their limit, so this effort aimed to adjust strategy to reach the next stage of growth.

Case Study: Leveraging TelluBase Data for Strategic Insights December 16, 2024

This case study highlights the successful use of TelluBase data to provide detailed insights into market trends and consumer behavior.

Tellusant, Inc. Releases Semi-Annual Data Update of Its TelluBase Product November 25, 2024

TelluBase contains consumer classes, socioeconomic, economic, and demographic data for 218 countries, 2,600 cities and 2,500 subdivisions, 2000–2050.

Tellusant, Inc. Welcomes Daniel Amaro García as Commercial Director Mexico October 16, 2024

Daniel Amaro joins Tellusant in its Mexico City office. He is an experienced commercial leader and business developer.

The Tellusant Library October 14, 2024

Read about our ideas and thoughts and view our videos. Enjoy our art collection. This page is the entry point to various sub-libraries.

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