Toward an Integrated Strategy Development Framework—A New Synthesis Based on the Giants of the Past

• 2025-01-24
• 6:37 pm
• Posted By: Tellusant

Our strategic planning platform TelluPlan is based on a robust analytical framework called EMIO (Environment—Market—Initiatives—Outcome).

It is a synthesis of the thinking of the giants of the past and thus rooted in solid micro-economic theory.

Strategy frameworks were first introduced in the late 1950s and have been enhanced and expanded on till this day. The authorities we draw on are shown in the graph below.

Tellusant’s framework incorporates their thinking in a coherent master framework. A full 23-page white paper on how we do this is available here: Toward an Integrated Strategy Development Framework—A New Synthesis Based on the Giants of the Pasts.

As a summary of the paper, below are the elements we consider.

The framework covers all aspects of traditional strategy development. Strategists should prioritize and pick and choose what is most relevant to their situation.