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Category: Products & Solutions

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TelluBase Definitions, Use-Cases, Citations & Press Releases

We bring all TelluBase collected materials together with hyperlinks to our publications repository.

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US Recession Probability 9 Months Out

Building on Ben Bernanke’s recession probability model, we invented an improved recession predictor using exactly the same the data. Bernanke and the Fed uses a P controller, we use a P.I.D controller. The improvement is large.

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PoluSim Strategic Forecasting Video

This video gives an overview of our PoluSim strategic forecasting solution. In 5 minutes, we  explain the why, what, and how of PoluSim.

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PoluSim Adds Stratboard Extension

PoluSim, Tellusant’s strategic forecasting solution, now has the capability to automatically generate PowerPoint slides from its Stratboard extension, which leverages artificial intelligence and statistical analysis.

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A Quick Tour of TelluBase

This video shows how to use use and what to find on the TelluBase dedicated site.

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Nigeria Household Income by Local Government Area (LGA)

The Nigeria Local Government Area (LGA) household income dataset¹ is the latest addition to TelluBase and is contained in an add-on module. Over the years, we have worked extensively in the country and know how valuable reliable consumer-level information is.

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TelluBase Semi-Annual Update

The TelluBase update has been released within its semi-annual cycle. TelluBase contains consumer classes, socioeconomic, economic, and demographic data for 218 countries, 2600 cities and 2500 subdivisions, 2000–2050.

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TelluBase Geographic Coverage 2025

Our new TelluBase 2025 geographic coverage map shows the now 2,571 cities and 2,522 primary subdivisions  (and 218 countries).

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Press Releases Newsroom

Tellusant now keeps a newsroom with our press releases. It is located on the EIN Presswire site.

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Strategic Forecasting Rules

This short document describes how sophisticated and careful our long-term predictive models are and allows readers to glean under the hood.

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TelluBase Video Tour

Do you know who, where, and when your consumers are buying your products? Globally? By city? In 2027?

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Tellusant’s Universal Profit Equation (TUPE)

The most important decisions in times of high inflation are pricing related. Here we describe methods for how companies should optimize pricing…

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Maps Library Section

Tellusant generates an immense number of maps for our cloud-based solutions. Our maps library has some useful examples.

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Global Middle Class Growth 2000-2040

Global Middle Class Growth 2000-2040 This video shows the global middle class growth from 2000 till 2040. It is based on our TelluBase database.

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Global Water Intake Calculator

Global Water Intake Calculator Tellusant often works with beverage companies participating in categories from milk to beer. How much water the human body needs is a fundamental metric to quantify when analyzing market opportunities. We  therefore developed the Tellusant Global Water Intake Calculator.

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Tellusant Product Architecture

What makes Tellusant unique? Our competitive advantage comes from integrating several capabilities in the Tellusant product architecture. We are not a company building BI software. Nor do we sell data. We provide strategic solutions leveraging our product architecture.

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Pricing Aligned with Consumer Economics

PACE (Pricing Aligned with Consumer Economics) is part of our roll-out of web products happening over the next few weeks and months.

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Latent Demand Estimator PACE Screenshots

Flip through screenshots of our PACE App. They give an impression of the capabilities.

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PACE—Latent Demand Estimator Video

Do you know who, where, and when your consumers are buying your products? Globally? By city? In 2027?

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Importance of Income Elasticity

If a company does not use dynamic income elasticities applied to expected income income growth when predicting the future, it has nothing..

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Inflation Pricing Mechanisms

[8092 views] In inflationary times, consumers are adjusting their price beliefs. Here is Tellusant’s holistic perspective on FMCG pricing mechanisms.

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Inflation-Adjusted Revenue

How fast have companies grown over the last year? The real (inflation-adjusted) growth rate is the only way to answer this…

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Where in the World is the Market?

Sizing and predicting global consumer goods markets is difficult. This academic article in Problems and Perspectives in Management by Tellusant’s chairman gives the theoretical underpinning for how income distribution data solve the problem. [10 pages]

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CEO Actions for Handling Inflation

Key personnel involved in strategy, from directors to executives Private equity firms supporting portfolio companies…

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U.S. Cities Affluence in 2020

U.S. Cities Affluence in 2020 This 24 seconds video shows the affluence for 384 U.S. cities by octile in 2020. It starts with the poorest and ends with the richest. Watch it full screen. It is an extract from from our TelluBase database which covers 218 countries, 2600 cities, and 2500 subdivisions.

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Recent Posts

  • TelluBase Definitions, Use-Cases, Citations & Press Releases
  • Chairman Staffan Canback Interviewed by Affärsvärlden
  • TelluBase H1 2026 Semi-Annual Edition Now Released by Tellusant
  • Successful Migration of Our Publications Repository to Tellusant Subdomain
  • US Recession Probability 9 Months Out
  • Confidential Trade Secrets

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