In 2024, a leading fast-moving consumer goods company with global operations partnered with Tellusant to revolutionize its forecasting capabilities.

This case study highlights the successful use of TelluBase data to provide detailed insights into market trends and consumer behavior.

Daniel Amaro joins Tellusant in its Mexico City office. He is an experienced commercial leader and business developer.

We now keep a newsroom with our press releases. It is located on the EIN Presswire site.

This short document describes how sophisticated and careful our long-term predictive models are and allows readers to glean under the hood.

Quantifying market opportunities requires clear definitions that are the same between and within countries. The Addressable – Available – Actual market sizing method provides this.

Do you know who, where, and when your consumers are buying your products? Globally? By city? In 2027?

The most important decisions in times of high inflation are pricing related. Here we describe methods for how companies should optimize pricing…

Tellusant generates an immense number of maps for our cloud-based apps. Here are some useful examples.

See a map of the 2,600 cities and 2,500 subdivisions Tellusant covers. The map uses the Canback Map Projection©, moving continents and countries to make best use of screen space.

This video shows how the global middle class evolves from 2000 till 2040. It is based on our TelluBase dataset.

Tellusant often works with beverage companies covering categories from bottled water to beer. A fundamental metric to quantify when analyzing market growth is how much water the human body needs. We have therefore developed the Tellusant Water Intake Calculator.

What makes Tellusant’s products unique? Our competitive advantage comes from integrating several capabilities. We are not a company building BI software. Nor do we sell data. We provide strategic solutions.

We are rolling out our latest product over the next weeks and months. This is an advance notice describing some of the use-cases.

Flip through screenshots of our PACE App. They give an impression of the capabilities.

Do you know who, where, and when your consumers are buying your products? Globally? By city? In 2027?

If a company does not use dynamic income elasticities applied to expected income income growth when predicting the future, it has nothing..

[8092 views] In inflationary times, consumers are adjusting their price beliefs. Here is Tellusant’s holistic perspective on FMCG pricing mechanisms.

How fast have companies grown over the last year? The real (inflation-adjusted) growth rate is the only way to answer this…

Sizing and predicting global consumer goods markets is difficult. This academic article in Problems and Perspectives in Management by Tellusant’s chairman gives the theoretical underpinning for how our products solve the problem. 10 pages.

Key personnel involved in strategy, from directors to executives Private equity firms supporting portfolio companies…

See the current economic growth expectations in a Sway presentation. Based on April 2022 forecasts.

This 24 seconds video shows affluence for 384 U.S. cities by octile in 2020. It starts with the poorest and ends with the richest. Watch it full screen.

Tellusant’s strategy guide gives a rigorous view of how to define strategic planning and how to optimize the work flow to create the plans. 22 pages.