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Tag: predictive models

Introducing PACE—Pricing Aligned with Consumer Economics February 14, 2023

Do you know who, where, and when your consumers are buying your products? Globally? By city? In 2027?

Tellusant’s Strategy Development Framework January 24, 2023

Our strategic planning platform TelluPlan is based on a robust analytical framework called EMIO (Environment—Market—Initiatives—Outcome).

Introducing Tellusant’s Water Intake Calculator January 23, 2023

Tellusant often works with beverage companies covering categories from bottled water to beer. A fundamental metric to quantify when analyzing market growth is how much water the human body needs. We have therefore developed the Tellusant Water Intake Calculator.

The Triple-A Method for Market Sizing January 16, 2023

Quantifying market opportunities requires clear definitions that are the same between and within countries. The Addressable – Available – Actual market sizing method provides this.

Tellusant Product Architecture January 10, 2023

What makes Tellusant’s products unique? Our competitive advantage comes from integrating several capabilities. We are not a company building BI software. Nor do we sell data. We provide strategic solutions.

TelluBase Geographic Coverage December 17, 2022

See a map of the 2,600 cities and 2,500 subdivisions Tellusant covers. The map uses the Canback Map Projection©, moving continents and countries to make best use of screen space.

The Dearth of Productivity at Large Management Consulting Firms November 21, 2022

There is a sad state of affairs at the large management consulting firms — MBB¹. Not the quality of deliverables. The lack of productivity is the issue.

Introducing PACE November 20, 2022

We are rolling out our latest product over the next weeks and months. This is an advance notice describing some of the use-cases.

Creating Robust Long-Term Forecasts November 14, 2022

This short document describes how sophisticated and careful our long-term predictive models are and allows readers to glean under the hood.

See PACE Screenshots November 10, 2022

Flip through screenshots of our PACE App. They give an impression of the capabilities.

Back-End Developer at Tellusant Mexico City October 31, 2022

We are seeking a Mexico City-based back-end developer with 1-3 years of experience.

The World Economy in 2023 October 21, 2022

The October 2022 World Economic Outlook by the International Monetary Fund is out. Headline: soft 2023 but no need to panic…

The All-Importance of Income Elasticity (Illustrated with Automotive Example) September 29, 2022

If a company does not use dynamic income elasticities applied to expected income income growth when predicting the future, it has nothing..

Pricing Mechanisms for Managing Through Inflation September 20, 2022

[8092 views] In inflationary times, consumers are adjusting their price beliefs. Here is Tellusant’s holistic perspective on FMCG pricing mechanisms.

The Corporate Cognitive Stack September 1, 2022

Tellusant’s focus is on streamlining corporate higher-order cognitive processes…

The Tellusant Vision September 1, 2022

Learn about Tellusant’s vision for how corporate planning will become more accurate, faster, and more efficient. This vision is the foundation for our company and its raison d’être.

How to Inflation-Adjust Corporate Revenue Streams August 23, 2022

How fast have companies grown over the last year? The real (inflation-adjusted) growth rate is the only way to answer this…

Managing Through Corporate Crises August 16, 2022

What should large companies do when experiencing a performance crisis? The answers are situational, but there are a some general observations…

Tellusant Etymology August 3, 2022

What is the etymology of Tellusant? It derives from Tellus and Quantitative…

Where in the World is the Market? August 2, 2022

Sizing and predicting global consumer goods markets is difficult. This academic article in Problems and Perspectives in Management by Tellusant’s chairman gives the theoretical underpinning for how our products solve the problem. 10 pages.

The Gastown Steam Clock—A Metaphor for Innovation July 29, 2022

The Gastown Steam Clock in Vancouver is the perfect metaphor for innovation in business. The steam clock is a major innovation, the kind that companies only can dream of. Nothing like it existed before.

What to Do When Inflation Hits — CEO Actions (5/5) July 28, 2022

Key personnel involved in strategy, from directors to executives Private equity firms supporting portfolio companies…

Pricing During Inflationary Times (4/5) July 21, 2022

The most important decisions in times of high inflation are pricing related. Here we describe methods for how companies should optimize pricing…

Impact of Inflation on Industry Demand (3/5) July 14, 2022

Should executives make adjustments based on the currently high inflation levels. It seems obvious that the answer is yes…

What Drives Current Inflation? (2/5) June 25, 2022

Inflation is the economic topic of our times. It is to a large extend driven by the Federal Reserve’s and other central banks’ monetary policies. What causes this inflation?

Characteristics of Inflation (1/5) June 16, 2022

In part 1 of our five-part series on inflation, we review how inflation is measured in a consumer price index, how it differs between countries, and the current level of inflation…

Global Economic Growth 2022-2027 April 24, 2022

See the current economic growth expectations in a Sway presentation. Based on April 2022 forecasts.

U.S. Cities: Population and Affluence March 14, 2022

This 24 seconds video shows affluence for 384 U.S. cities by octile in 2020. It starts with the poorest and ends with the richest. Watch it full screen.

Tellusant – Strategy Guide: The Modern and Scientific Synthesis for CEOs November 18, 2021

Tellusant’s strategy guide gives a rigorous view of how to define strategic planning and how to optimize the work flow to create the plans. 22 pages.

A Lightweight Note on Success in M&A October 16, 2021

This note summarizes findings on what drives success in corporate M&A. 2 pages.

The Growth Tesseract: A Scientific View of Firms’ Growth Opportunities October 2, 2021

An academic paper by Tellusant’s chairman on how companies grow: by reach, depth, breadth, or value. 4 pages.

What Drives Successful Corporate Decision Making? September 26, 2021

Companies are often described as decision factories. Based on academic literature and extensive interviews, we created this Tellusant decision-making framework.

Understanding Corporate Planning Layers September 26, 2021

Over the years, we have found that many executives are unclear about the distinction between strategy development, strategic planning, and financial budgeting…

Computational Versus Query Databases: Definitions and Uses September 9, 2021

Read about Tellusant’s perspective on database logical design choices.

Tellusant’s Development Step-Up Process July 15, 2021

How we develop products using the step-up process.

OKR or KPI? December 24, 2020

OKR or KPI? Objectives and Key Results is common in tech, while Key Performance Indicators is common in consumer goods and other traditional industries.

Do Diseconomies of Scale Impact Firm Size and Performance? November 25, 2020

This academic article explores the nature and magnitude of diseconomies of scale in corporations. It is a summary of our chairman’s doctoral dissertation and contains the graphs in our Overview section.

Copy — Tabulate — Analyze October 7, 2020

Here is advice for current and future business analysts at large corporations or consulting firms. Your most important goal is to add value. This means thinking long and hard about whether you copy, tabulate or analyze information. Only analysis truly adds value. We think of information manipulation as a three-level hierarchy. Copy This is the […]

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  • Introducing Tellusant’s Water Intake Calculator
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